NEWS| Trends| Intl| Starbucks's retro coffee houses to serve spirits

he Seattle-based Starbucks is testing out a new concept in its hometown: coffeehouses that also serve beer and wine and host live music and book and poetry readings.


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The idea is to get back into history and capture the essesnce of a local coffeehouse before Starbucks came into existence.

These retro cafes will also drop the Starbucks name completely. No logo. No sign. Just a neighbourhood-inspired name that will appear also on bags of Starbucks coffee sold at the stores, though the bags will reportedly contain the same coffee as traditional Starbucks.

Starbucks' first 'Fifteenth Avenue Coffee and Tea' (the name given to the new cafes) will open next week.






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