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InterContinental creates new marketing roles

The company has recruited Joe Ferry as senior vice president for global guest experience and design from Virgin Atlantic.


He will be based in the IHG head office in Denham and report to chief marketing officer Tom Seddon. He will be responsible for driving innovation and differentiation for the seven IHG brands including Holiday Inn, Crowne Plaza and Hotel Indigo.,


http://www.marketingweek.co.uk/sectors/travel-and-leisure/intercontinental-creates-new-marketing-roles/3017794.article