Both the corporate and leisure travel sectors set 2010 growth records over 2009 in November 2010, according to recently released data in The Pegasus View November 2010.
The report, based on billions of global transactions processed during the month by Pegasus Solutions, shows that booking volumes through mostly business Global Distribution Systems (GDS) climbed +30.6 per cent. Additionally, revenue for the mostly leisure Alternative Distribution Systems (ADS) reached a year─high of +17.3 per cent over 2009.
The business travel market surged in November this year after a brief slowdown in October this year, according to the report, which is the only industry data report to combine data from both the GDS and ADS. With the +30.6 per cent year─on─year increase in booking volumes came a stable Average Daily Rate (ADR) that remained at +7.4 per cent record growth rate achieved in August and September this year. Forward─looking data suggested that the trend in booking growth would continue through March 2011, accompanied by an average growth in ADR of +10 per cent and + 5 per cent increase in the length of stay.
from HospitalityBizIndia.com