ZÜRICH Swissôtel Hotels & Resorts is rolling out a new spa brand called Pürovel Spa & Sport.
The concept is based on an Alpine-inspired solution for vital treatments and exercise within a modern setting.
Some existing Swissôtel spas, including at Swissôtel Krasnye Holmy in Moscow and Swissôtel Tallinn, have already been converted to the Pürovel Spa & Sport brand. More are set to follow in the near future. New hotels such as Swissôtel Dresden will work exclusively with the Pürovel brand right from the start.
The Pürovel name has its roots in Romansh, the fourth national language of Switzerland, and means "pure, gently flowing mountain stream."
Pürovel body care products, which can also be found in Swissôtel guestrooms, contain only ingredients from Switzerland. Pürovel signature massages are carried out using essential oils produced in Switzerland made from local herbs such as lemon balm, wild bergamot, clary sage, lavender and douglas fir. Pürovel's signature massages and its corresponding sports program are designed to invigorate and vitalize body and soul in harmony with the seasons. Spring is the season of new life and renewal, summer represents the peak of activity to improve performance, autumn stands for cooling down and regeneration prior to winter, a time of rest and relaxation.
"Health and natural vitality are perfectly synonymous with Switzerland," says Lilian Roten, Swissôtel's vice president of operations. "There is virtually no other country in the world that can compete with Switzerland's unique and unspoiled environment and its healthy climate."
All Pürovel products are available for purchase in the Swissôtel At Home online shop at SwissotelAtHome.com.
The concept is based on an Alpine-inspired solution for vital treatments and exercise within a modern setting.
Some existing Swissôtel spas, including at Swissôtel Krasnye Holmy in Moscow and Swissôtel Tallinn, have already been converted to the Pürovel Spa & Sport brand. More are set to follow in the near future. New hotels such as Swissôtel Dresden will work exclusively with the Pürovel brand right from the start.
The Pürovel name has its roots in Romansh, the fourth national language of Switzerland, and means "pure, gently flowing mountain stream."
Pürovel body care products, which can also be found in Swissôtel guestrooms, contain only ingredients from Switzerland. Pürovel signature massages are carried out using essential oils produced in Switzerland made from local herbs such as lemon balm, wild bergamot, clary sage, lavender and douglas fir. Pürovel's signature massages and its corresponding sports program are designed to invigorate and vitalize body and soul in harmony with the seasons. Spring is the season of new life and renewal, summer represents the peak of activity to improve performance, autumn stands for cooling down and regeneration prior to winter, a time of rest and relaxation.
"Health and natural vitality are perfectly synonymous with Switzerland," says Lilian Roten, Swissôtel's vice president of operations. "There is virtually no other country in the world that can compete with Switzerland's unique and unspoiled environment and its healthy climate."
All Pürovel products are available for purchase in the Swissôtel At Home online shop at SwissotelAtHome.com.