Out of 1000 evaluated cities and towns in Europe, London hotels have
been given the lowest collective score by travellers.
The hotel price comparison website http://www.trivago.co.uk has put
together a ranking of European and British cities according to the online
reputation of their hotels, and concludes that out of over 1000 European
cities, London has the worst reputation among travellers.
The results of the study show that hotels in London and Birmingham have
a much lower reputation than hotels based in other European countries and
cities. Out of 100 points, London and Birmingham hotels have a collective
score of 72.2 and 74.15 respectively. Of course, factors such as room price
and hotel quality tend to affect review scores heavily, and this may partly
explain why an expensive city such as London might receive lower scores than
others. Nevertheless, such price and quality considerations are true for all
cities, and in contrast to London and Birmingham, many other cities have
significantly better ratings: Berlin has an average score of 78.88, Madrid
has a score of 78.35 and Rome is at 77.14. In fact, out of 1000 cities
evaluated, the only cities to fare worse than London are the Maltese city of
Sliema (71.00) and the small Spanish towns of Lloret del Mar (69.57) and El
Arenal (66.78).
London and Birmingham are joined at the bottom of the ranking by major
city destinations such as Copenhagen (74.29), Amsterdam (74.42), Paris
(74.58) and Geneva (74.88). The hospitality industries of these cities -
destinations popular among tourists and business travellers alike - have
clearly not impressed the travellers who have stayed there.
Source
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