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NEWS | Worldhotels eyes 10 hotels under own brand in India by 2014

Worldhotels that provides sales, marketing and technology services to hotels, is aiming to develop ten hotels under 'Worldhotel' brand in India by 2014, as a part of its newly launched brand license programme across the globe.
The brand license programme from Worldhotels offers a host of services, including marketing, training, sales, revenue management to enable owners to develop and manage their hotels in a professionally to match global standards. "Globally, we are aiming to develop and support 50 hotels under the Worldhotel brand by the end of 2014 and out of that about 10 will be in India," Worldhotels Asia Pacific Vice President Roland Jegge said. The company has already tied up for a 75-room property in Chandigarh for the same and is holding talks with hotel owners in cities such as Pune and Hyderabad as a part of the plan to create an inventory upwards of 2,000 rooms by 2014.

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