With such an ideal location, perfect for both business and leisure travelers, the hotel is certain to become a key part of Muscat's tourism industry scene. The hotel is scheduled to open its doors in October 2012. The opening of the hotel will mark the debut of the BEST WESTERN PREMIER brand in the Middle East, entering a new era of development in Best Western's 66-year history and a key stage of the Middle East hotel industry. "The Middle East is one of the most exciting hotel markets in the world today, and the cosmopolitan city of Muscat is at the heart of its development," said Glenn de Souza, Best Western International's Vice President International Operations – Asia & the Middle East. "The launch of the BEST WESTERN PREMIER Muscat will offer the perfect combination of superior facilities, exquisite service and international-standard amenities in the center of this fast-growing city. I am sure this hotel will prove to be a game-changer – not only for the city of Muscat and the Sultanate of Oman, but also for Best Western's development in the Middle East," Mr. de Souza added.
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