Club Med Shows Improvement in Sales and Earnings for Third-Quarter 2012
MIAMI, Sept. 14, 2012 -
- Consolidated revenue, as reported: EUR332 million up 2.7% [+ 3.5% on 9 months]
- Villages revenue like-for-like: EUR330 million up 0.6% [+ 2.7% on 9 months]
- Business volume like-for-like: EUR351 million up 0.3% [+ 2.7% on 9 months]
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Number of 4 and 5-Trident customers: up by 9,000 or 4.8% [+ 6.7% on 9 months]
Year-to-date summer bookings at 8 September up 1.1%
4 and 5-Trident customer gains in the third quarter: 9,000 additional customers, a 4.8% increase that outpaced the 2.3% growth in 4 and 5-Trident capacity. Over the period, they accounted for 62.5% of Club Mediterranee customers.
Higher winter 2012/2013 bookings
The third-quarter 2012 financial results have been announced with positive figures, specifically for Club Med North America.
Snapshot of key figures for North America:
— +6.4% increase in bookings
— +4.8% increase in additional 4 and 5-Trident customers (for Club Med
worldwide)
“Such growth, especially in first time visitors, can be attributed in great part to our transition to an upscale family product with a supporting marketing strategy,” stated Xavier Mufraggi, President and CEO Club Med North America. “A key example is the renovation and re-positioning of our Florida property, Club Med Sandpiper Bay. The resort features unique programs for kids, activities and high-level sports, and has been exceptionally received by loyal customers and new customers alike. We are confident in the North American market and hope to announce several projects to strengthen our portfolio with this target in the near future.”