As New Year awaits well round the corner, most star hotels have started offering rooms and restaurant menus at discounted rates to attract guests. While occupancy remains low, bookings for parties are running high.
Hotels have dropped their rates by 30-40 per cent for the night of December 31 in some cities to drive up room-occupancy levels, which traditionally are low in the last few weeks of the year.
Hotels are teaming the discounted rooms with their New Year parties,
while others are throwing in freebies like complimentary breakfast or brunch along with lower tariffs.
“In the past couple of years, there is a growing trend of guests checking into hotels on New Year’s Eve, as people want to party hard and not worry about driving back home,” said Biswajit Chakraborty, GM, The Movenpick Hotel & Spa to TOI.
The Swiss-based hotel chain, The Movenpick Hotel & Spa has received 50 to 60 room bookings on New Year’s Eve and is offering guests room rates at Rs 3,000 per night along with a complimentary breakfast. But these discounted rooms are only being offered along with the hotel’sNew Year party package, which is priced at Rs 9,500 per couple. For guests not partying at the hotel, rooms are priced at Rs 4,500 for the night.
Similarly, the Sheraton Bangalore is offering rooms at Rs 4,500 if booked along with their New Year party package that's priced at Rs 11,000 per couple. The hotel has already received around 80 bookings for its New Year party, with 50% of the guest list having booked rooms.