Pudong Shangri-La, East Shanghai successfully attempts to break the Guinness World Record by having five hundred and eight, the most number of people to blow out candles simultaneously. This was achieved by staff of Pudong Shangri-La, East Shanghai at Riverside Avenue in Pudong,
Shanghai on 23 March 2013.
Each holding a candle, the participants lined up into the shape of an "S" symbolising the Shangri-La Hotels & Resorts brand at the Riverside Avenue with the historic Shanghai Bund as its backdrop. At 9.20pm, a symbolic candle created by lighting specific guestrooms on the façade of the hotel's River Wing was dramatically visible to all present and even to many spectators on West Shanghai. At 9:30 p.m., both the 508 candles and the symbolic candle formed by lighting of the guestrooms were blown out simultaneously.
In the week leading to Earth Hour, hotel staff were encouraged to pledge their commitment to the Green Week. Participants would have to adhere to one environmentally friendly activity for an entire year. The hotel has since received a total of 628 pledges, the most popular being the pledge to stay vegetarian every Monday as it garnered a total of 101 signatures.
Jade on 36 Restaurant also garnered the support of diners to choose the Earth Hour organic six‑course menu as a gesture to renew their pledge to Earth Hour.