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NEWS | Starwood Hotels & Resorts Expands Its Luxury Portfolio In Greece With King George, A Luxury Collection Hotel, Athens



Starwood Hotels & Resorts Worldwide announced that the internationally-renowned King George Hotel in Athens will join The Luxury Collection Hotels & Resorts’ ensemble of the world’s finest hotels. In partnership with Lampsa Hellenic Hotels S.A, Starwood will open King George, a Luxury Collection Hotel, Athens later this year.
The opening will mark The Luxury Collection’s eighth hotel in Greece, reinforcing the brand’s global growth as it remains on track to surpass 90 hotels by 2016. “We are excited to expand our partnership with Lampsa Hellenic Hotels as we continue to grow our footprint in Greece, further strengthening Starwood’s position as the world’s leader in luxury hospitality,” commented Roeland Vos, President, Starwood Hotels & Resorts, Europe, Africa & Middle East. “The addition of King George to The Luxury Collection brand portfolio underlines the brand’s commitment of providing authentic travel experiences and exceptional service in this remarkable destination.” Mr. George Galanakis, Chairman, Lampsa Hellenic Hotels stated, “Through the management of King George hotel, Lampsa has proven their belief that the Greek crisis will be short-lived and in such a case, the business upside will be substantial.” The Luxury Collection is an ensemble of more than 85 of the finest hotels around the world, spanning 30 countries, offering the brand’s signature concierge service, luxury amenities and indigenous cultural experiences. When the hotel re-opens, King George will introduce to the most discerning global travellers an extraordinary experience and impeccable service that is offered at all Luxury Collection Hotels.