Rated among the top 10 independent bed banks globally, Swiss - based lowcostbeds, has announced its foray into the Middle East. Targeting the lucrative inbound and outbound markets from the region, the company has officially appointed Discover the World Marketing as their exclusive representative in the region and is looking to sign up with prominent regional and international travel agents.
Mr Paul Riches, Group Director of Sales, lowcostravelgroup, said,
“We are confident we are hitting the right market as both inbound and outbound business in the region is showing a healthy increase. We are absolutely delighted to be working with Discover the World Marketing. They have a proven track record in working closely with the travel trade and we have no doubt they are the right partner for us to grow our ME business.
We offer an extensive range of hotels across the globe, coupled with leading technology, so we are very excited about the prospects the Middle East market has to offer us.
As a trade only brand, lowcostbeds boasts an excellent portfolio of hotels across Europe, the Far East and USA, besides other regions that Middle East outbound travellers traditionally like.”
Commenting on the appointment, Discover the World CEO, Jenny Adams said, “Discover the World Marketing is very excited about our strategic partnership with lowcostbeds. We’re eager to use our vast experience with the local ME travel market to introduce the trade to lowcostbeds. With their vast hotel inventory and attractive commercial terms, lowcostbeds is the right solution for today’s travel trade.”