McDonald’s has decided to renewing its brand image integrating the architecture of its
restaurants with a renewable energy source thanks to new solar carports built to offer
customers a useful and ecological way to protect their cars.
Alkmaar, Schagen and Burgerbrug are the towns chosen for this experimental project:
the installation of a carport for 8 cars manufactured by the Italian company Giulio
Barbieri S.p.A [http://en.giuliobarbieri.it ] with high performance solar panels.
“Our commitment does not stop trying to reduce as much as possible the environmental
impact of our restaurants by using advanced equipments for the recycling of our packages
and to maximize energy saving, but it moves on providing our guests with real sustainable
services, that is services powered by renewable energy sources, like the new solar
charging station for electric vehicles” says Richard Pach, McDonald’s owner and operator
for McBurger Bridge Holding BV. “If this test is successful, we will be happy to extend
the initiative to other restaurants in order to meet our customers’ needs, who are
increasingly aware of the importance of a responsible environmental culture”.
“We take great pride in collaborating with a giant of the calibre of McDonald’s, whose
efforts, exactly like ours, are mainly put in trying to work according to the respect and
protection of the environment” says Giulio Barbieri S.p.A., president of the eponymous
firm. “Our carports consist of aluminium profiles, recyclable material, which does not
require any maintenance over time; in addition our carports can be quickly installed
without foundations, respecting therefore the environment and the integrity of the soil.”
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