ICOHT 2013 conference is attempting to open international platform to researchers and scholars across the world to debate and discuss upon number of strategic aspects of tourism and Hospitality industry.
Conference framework structured based on top and popular marketing concepts. ICOHT 2013 will focus on key areas where the practical application of marketing mix concepts are used in Tourism and Hospitality industry.
Key areas of focus (but not limited to):
- Innovations of tourism and sustainability
- Marketing Channels ,issues and transformations
- Destination branding and promotion
- Competition, coopetition and cooperation Tourist experience and human interactions
- Consumer behavior in tourism