Hotels are a vibrant industry – as temperamental, moody, fun, idiosyncratic, and eccentric – as the people who make the structure throb and come alive. And that presents a unique challenge to those who are responsible for ensuring that the brand personality seeps into each employee optimally for a cohesive representation of the brand. Ask the Training andHuman Resource fellas and they will tell you how much sleep they lose over beating, shaping, moulding, clubbing a delightfully eclectic mix into a unified cookie-cutter, strait-jacketed, assembly line incarnations of the Brand.
So, let’s take a closer look at these folks who hold the power of the Hotel’s universe in their very able hands.
4. FOR WHOM THE BELL TOLLS
The sparkling Bellboys with their trademark pillbox hats and spiffy uniforms at The Peninsula in Hong Kong are legendary.
The Imperial in New Delhi, when it repositioned and re-launched itself as one of the finest hotels in Asia, chalked out a template for its Bellgirls with the effort put into choosing the right profile, height (same height for aesthetic consistency), same features and remarkable disposition so that they could usher in a gust of positive chi into the hotel along with the guests. The formula turned out to be so successful that it became a conversation starter for the guests who just loved to be greeted by the bubbly bellgirls. It also became a great story pitch with the media for as long as the idea stayed novel.
The Bellboys and Bellgirls, as one of the first points of contact for the guest, should help seal the guest association with their strong information base, affability, easy approachability and a fine tuned frame of mind that is pegged at effortless devotion to duty.
The sparkling Bellboys with their trademark pillbox hats and spiffy uniforms at The Peninsula in Hong Kong are legendary.
The Imperial in New Delhi, when it repositioned and re-launched itself as one of the finest hotels in Asia, chalked out a template for its Bellgirls with the effort put into choosing the right profile, height (same height for aesthetic consistency), same features and remarkable disposition so that they could usher in a gust of positive chi into the hotel along with the guests. The formula turned out to be so successful that it became a conversation starter for the guests who just loved to be greeted by the bubbly bellgirls. It also became a great story pitch with the media for as long as the idea stayed novel.
The Bellboys and Bellgirls, as one of the first points of contact for the guest, should help seal the guest association with their strong information base, affability, easy approachability and a fine tuned frame of mind that is pegged at effortless devotion to duty.
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