GLH Hotels, an owner-operator of 14 London hotels with brands that include Clermont, Amba Hotels, Guoman Hotels, Every Hotels, Thistle Hotels, and Thistle Express, debuted ChooseYourOwnRoom.com, letting guests book the room they want!
GLH Hotels Chief Marketing Officer Colin Roy said that the company piloted the technology with more than 6,000 guests over a period of over a year. In surveys conducted among those guests, Roy said, “Ninety-seven percent of people were saying they would use this service again. Ninety-seven percent were also saying they would recommend this to their friends to use.”
