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EDUCATION| Online Certificate Program in Hotel Real Estate Investments

Cornell University's School of Hotel Administration has partnered with eCornell to create a six-course certificate series on the dynamics of hotel real estate and management contracts for property owners, operators and lenders.

Authored by Jan A deRoos, associate professor and HVS International Professor of Finance and Real Estate at the Cornell Hotel School, the series is adapted from his courses delivered in the school's Professional Development Program in Ithaca, Brussels, and Singapore.

The six courses focus on three main themes central to maximizing value for hotel property owners, operators, and lenders:

• The separation of real estate ownership and control as a vital way to increase value,

• The valuation and financing of hotel real estate investments as a key competency for today's decision makers, and

• Asset management as a legitimate and respected tool for value creation and value improvement

This certificate provides a rigorous framework for participants to learn the practical aspects of ownership and management of hotel real estate including negotiation of management contracts, revenue and cost forecasting, valuing hotel intellectual property, and the strategies and tactics necessary to achieve asset management objectives.

For more information, visit www.hotelschool.cornell.edu.

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