Job Description
The lnternet Marketing Manager will be responsible for managing the operational implementation of the global Digital Marketing strategy of the Company.
In this role, the incumbent will work closely with the Director of Internet Marketing and collaborate with other key Corporate and Regional Marketing, Sales, Revenue Management, IT and Operations stakeholders on an ongoing basis
Key Responsibilities
1. Brand and Product Websites Management
2. Website Revenue and Lead Generation
3. Ongoing Marketing and Advertising through All Digital Channels including Mobile, Interactive Kiosks, Websites, etc
4. Search Engine Marketing / Optimisation (SEM/SEO)
5. Customer Engagement Through Social Media
6. Benchmarking, Trend Monitoring, Reporting and Analysis
Education
1. MBA Preferred or Advertising / Marketing PG
2. Graduation Mandatory
Prior Experience
1. Approx. 4-5 years in the digital space
2. Some understanding of brands
3. Worked on client side preferably in lifestyle, luxury or services sectors
4. Created Innovative and Engaging Online Customer Experiences through websites, microsites and the Social Media space
5. Experienced in managing SEO, SEM, Analytics, Email Marketing and Display Advertising
6. Managed Website Revenue and Lead Generation campaigns
7. Effectively managed agencies & multiple internal stakeholders
Attitude
1. Can do, go getter, result oriented
2. High on perseverance
3. Eager to learn
4. Happy to be empowered
5. Responsible
6. Team Player
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