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Radisson Passes Hilton As Europe's Largest Upscale Hotel Brand

Radisson | logo | www.hospemag.com
Radisson is now the largest upscale hotel brand in Europe.





Radisson Blu Hotels & Resorts and Radisson Edwardian Hotels collectively offer 170 hotels and 38,079 rooms; followed by Hilton with 146 hotels and 37,806 rooms; and Marriott with 86 hotels and 20,806 rooms.

"We are proud to finally have reached this leading position, a result of our strategic and ambitious business development, our creative marketing campaigns and our innovative service concepts at our hotels," commented Olivier Jacquin, Senior Vice President of Marketing, Sales & Distribution at Rezidor, which manages Radisson Blu in Europe.

Source


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