The number of Sri Lankan tourists, who visited the state during 2009, was 4, 23,613 compared to previous year's 3, 84,176. According to TTDC statistics, April is considered to be the peak season in terms of tourist arrivals. In April 2009, 66, 37,910 tourists visited Tamil Nadu compared to 44, 07,230 in the 2008.
TTDC has targeted a 35 per cent rise in tourist arrivals during this year. In order to increase the tourist arrival figures in 2010, TTDC has chalked out various plans including introducing adventure sports this year. TTDC also plans to introduce sailing along the coast near Muttukadu this year.