So what if they are in their late sixties, the Ghoshs have a weekly ritual of tucking into burgers and fries mostly at the McDonald's outlet in Kolkata's Mani Square mall. The couple, whose children are settled abroad, often proceed to unwind with friends at a cafe later.
"Its a nice feeling to hang out in places. You feel young at heart, can spend time without interruption and the food is yummy," Indranil Ghosh, a retired banking executive, says while his wife Meera, a retired schoolteacher, is busy with her fish burger. Eating out joints, including youth centric quick service restaurants such as McDonald's and Subway, now have a loyal clientele among senior citizens. Many restaurants are offering special loyalty cards and comforts of blankets and shawls besides reaching out to old-age homes to woo what they say is a booming club of elders feeling young and having enough spare time and money. This comes at a time when sales have been declining at quick-service and fine-dining restaurants in recent months because of lower discretionary spends by regular consumers. "There is a change in perception and a shift of guests from a very high-flying dining to young and lively restaurant formats or a youthful cafe," says Amit Burman, chairman of Lite Bite Foods, which owns chains such as Subway, Asia 7, Zambar and Punjab Grill.
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"Its a nice feeling to hang out in places. You feel young at heart, can spend time without interruption and the food is yummy," Indranil Ghosh, a retired banking executive, says while his wife Meera, a retired schoolteacher, is busy with her fish burger. Eating out joints, including youth centric quick service restaurants such as McDonald's and Subway, now have a loyal clientele among senior citizens. Many restaurants are offering special loyalty cards and comforts of blankets and shawls besides reaching out to old-age homes to woo what they say is a booming club of elders feeling young and having enough spare time and money. This comes at a time when sales have been declining at quick-service and fine-dining restaurants in recent months because of lower discretionary spends by regular consumers. "There is a change in perception and a shift of guests from a very high-flying dining to young and lively restaurant formats or a youthful cafe," says Amit Burman, chairman of Lite Bite Foods, which owns chains such as Subway, Asia 7, Zambar and Punjab Grill.
Source
Search for Jobs with Intercontinental Hotels in Costa Rica>