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NEWS |Pride Group forays into Eastern India

Pride Group of Hotels yesterday launched the 153-room Pride Hotel Kolkata. The company has invested Rs 100 crores to set up the Kolkata Hotel, which is the group’s first property in Eastern India. S P Jain, Managing Director, Pride Hotels Limited, said, "We are buoyant on the industry's growth of Kolkata, particularly the IT/ITeS segment that has fuelled demand of upscale mid market hotels in this region. While the cultural capital has always been in the forefront of attracting a large volume of leisure tourists, Kolkata is recording a steady growth of business travellers. However there is still acute shortage of upscale mid market hotel rooms in the city as there has been no major addition in the number of hotel rooms over the last decade.
We are extremely privileged to bridge this gap with the launch our first property at Kolkata." The luxury hotel offers a combination of deluxe, superior, premium room and suites. The hotel is equipped with four conference halls and two board rooms to take care of all conferencing and Banqueting needs. A well-equipped center takes care of all business needs. According to Satyen Jain, CEO, Pride Hotels Limited, “With the launch of Kolkata property, Pride Group now offers over 1100 rooms with a host of F & B, banquet and conferencing facilities at its 12 properties in the cities of Ahmedabad, Bengaluru, Pune, Chennai, Nagpur and Kolkata under the ‘Pride Hotel’ brand and at Gurgaon, Ranipet, Salem, Kochi, Jaipur and Alleppey under the brands ‘Pride Biznotel’ and ‘Pride Resorts’ across the country. The Kolkata launch is part of the massive 1000 Crore expansion initiative embarked by the company. The group plans to expand its footprint in Goa and Alibaug. The company has already tied-up the land at Alibaug and South Goa for this purpose. ‘Pride Biznotel’, the full service business hotel from Pride Group will penetrate its reach in Indore and Chandigarh shortly. The Pride group’s expansion plan also envisages launch of hotels under the Brands of ‘Pride Biznotel’ and ‘Pride Resorts’ in Mysore, Munnar, Coimbatore, Hyderabad, Amritsar and Rajkot. The group plans to cover the above cities by the year 2014-15, with a presence of 3000 rooms, which will comprise 2000 rooms under fully owned hotels and 1500 rooms under management contract.

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