Abu Dhabi’s 141 hotels and hotel apartments generated double digit growth in guest nights, revenue, occupancy and average-length-of-stay last month with guest arrivals nudging up 7% on the same month last year.
Figures just released by Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), show 196,518 guests stayed in the emirate’s hotels and hotel apartments last month delivering 676,445 guest nights – a 23% rise on February 2012.
“The fundamentals show that people are staying longer in the emirate which demonstrates that our message of there now being so much more to see and do thanks to expanded resort, attractions and business events offerings is resonating well,” said HE Mubarak Al Muhairi, Director General, TCA Abu Dhabi.
“Average-length-of-stay climbed 15% during the month-on-month comparison to stand at 3.44 nights.”
Hotel occupancy during February climbed 12% to a healthy 78% with the average room rate rising by 7% to AED553 (US $150). Total revenue for the month came in at AED 503.3 million (US $137 million) – up 7% on February 2012 - with room revenue rising 31% to AED282.4 million (US $76.9 million) or 44% of total revenues. Food and beverage returns rose 14% to AED178.2 million (US $48.4 million) representing 35.4% of total revenues.