Hospitality Career E-Mag: NEWS | Speciality Restaurants in talks with int'l QSR chains

Speciality Restaurants is exploring the the quick service restaurants (QSRs) business and is in talks with various international QSR chains. The brand is also betting big on its niche outdoor catering segment. The two month-old outdoor catering business, Mobifeast catered the IPL finals held in Kolkata on Sunday and already has plans of making its presence felt pan-India. “We want to be a food company in time to come. It is much simpler to scale down because QSR category is notches below fine dining category and presence in sections of the pyramid would strategically be beneficial to the organisation,” Anjan Chatterjee, founder and managing director of SRL said. Speciality Group has already test-marketed delivery model for existing eateries and is ready to launch it on a national scale in the next few weeks.

The company went public last year and currently operates 96 outlets in 26 cities. On the other hand, the group, which has well-known brands such as Mainland China, Oh! Calcutta, Machaan and Sigree, is expecting its outdoor catering business to contribute 10-12 per cent to the group’s revenues. “Mobifeast is being taken pan-India because we have presence in 26 cities of the country. Once established we hope that the contribution by this vertical would be to the tune of 10-12 per cent of the total revenues,” Anjan Chatterjee, Founder and Managing Director, SRL said.

SRL has been adding 15-16 restaurants every year in India and has aggressive plans for global expansion. After Bangladesh, the group is said to be seriously considering Singapore, London and the US for its international foray in this fiscal with its flagship brands, Oh! Calcutta and Mainland China.

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