JW Marriott Hotels & Resorts is pleased to introduce the new JWM Wine Club, designed exclusively for JW Marriott guests to complement their passion for wine and the in-home wine-tasting experience. Created in collaboration with Treasury Wine Estates, the JWM Wine Club provides members with carefully curated wine experiences, highlighting fine wines from some of California’s most awarded luxury estates.
The JWM Wine Club will introduce wine enthusiasts to the reserves and iconic labels of California’s most heralded wine estates with a sampling of four wines in a single-serving format shipped quarterly to a preferred address.
The cost to participate is $150 per shipment.
“We are thrilled to officially introduce our new JWM Wine Club, a program which was designed to further enhance our connection with our guests by providing luxuries that speak to their personal interest,” said Mitzi Gaskins, vice president & global brand manager for JW Marriott Hotels & Resorts. “The collaboration with Treasury Wine Estates offers an innovative way for guests to access and experience fine wine, providing them with a JW Marriott experience to savor at home at their leisure.”
“The JWM Wine Club is an extension of a very important strategic partnership between Treasury Wine Estates and JW Marriott,” said Nicole Carter, vice president, public relations for Treasury Wine Estates. “We are always looking for dynamic ways to talk to new consumers. I believe the JWM Wine Club brings a new level of innovation into our hospitality business and allows us to bring a taste of California to consumers at home.”