Four Seasons Hotels and Resorts has launched a global website, fourseasons.com designed to offer an user-friendly experience. The website includes a new booking process that allows multi-itinerary trips to be booked, on the go – which is fully optimised for mobile devices, access to reviews on twitter, Facebook and Tripadvisor.Four Seasons has previously tapped into social media with the Four Seasons magazine online, the introduction of blogs such as Have Family Will Travel, and a strong presence on social networking sites to suit the ways guests and travel partners communicate, revealed a report by Breaking Travel News. “Four Seasons has always provided an unparalleled hotel experience, and this level of service and engagement extends into our online presence. The new website anchors our already strong digital presence online, in social media and with the various communities we facilitate,” said Susan Helstab, Executive Vice President Marketing, Four Seasons Hotels and Resorts.
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