The JW Marriott brand officially celebrates its newly opened landmark luxury hotel today in the Middle East – the JW Marriott Marquis Dubai. Acquiring the coveted title of World's Tallest hotel from the Guinness Book of World Records, the 72-story property is the first JW Marriott Marquis outside of North America and the 59th addition to the brand's global luxury portfolio.
A host of international VIPs, including Marriott International's President & CEO Arne Sorenson are in Dubai this week for the official unveiling.
Soaring at 355 meters (1,164 feet), the JW Marriott Marquis Dubai is just 26 metres shorter than New York City's famed Empire State Building. In Dubai, known throughout the world for its awe-inspiring architecture, the hotel's towers have already become an icon on the city's skyline.
"Dubai is an important destination for Marriott International as one of the world's most exciting cities offering world-class facilities and infrastructure, central location in the region and future growth potential, "said Arne Sorenson, Marriott International President & CEO (NYSE:MAR). "Our expanding collection of world-class JW Marriott hotels offers accomplished travelers a one-of-a-kind luxury experience. The investment in this unique and visually stunning hotel is testament to the continued opportunities that lie ahead for the brand and company."
In addition to serving luxury business travelers, the hotel, which is owned by Emirates Group, targets the lucrative and increasingly important MICE (meetings, incentives, conferences and exhibitions) market by filling a long-identified gap in the region. Groups, meetings and conventions of up to 1,000 people can now meet, stay and dine, under one roof. The hotel is the first in Dubai that is able to accommodate large groups and will play a key role in attracting major conventions and events to the destination. Along with cutting-edge business facilities, the JW Marriott Marquis Dubai features more than 7,500 square meters of indoor and outdoor event space, including two ballrooms, and a large selection of world-class dining and entertainment options.